选一个新颖的角度。要把新闻写活,在“写”之前,选取一个新颖的、巧妙的角度。角度者,立意也。同样一个会议,同样一家企业,同样一桩事件,不同的记者从不同的角度去写,效果就会大不一样。一是“逆向观察”,反其道而行。二是“迂回观察”,绕着道儿走。三是“追踪观察”,深问一层,穷追到底。做一个醒目的标题。角度选好,立意确定,就该进入“写”的阶段了。这时就会想到作标题。标题要醒目,基础是内容。如果内容不行,标题作得再好,也是白搭,甚至起副作用,给人以“华而 Choose a new perspective. To write the news alive, in the “write”, choose a new, clever point of view. Point of view, also intended. The same meeting, the same business, the same event, different reporters to write from a different perspective, the effect will be very different. First, “reverse observation”, the opposite. Second, “detour observation”, go round the road children. Third, “follow-up observation”, deep into the floor, chasing after the end. Make a striking title. Selected angle, determined to determine, it is time to enter the “write” stage. At this time will think of as a title. The title should be eye-catching, based on the content. If the content does not work, the title is no better, but also take it easy, and even play a side effect, giving "Hua and