参与市场竞争的林林总总的企业,有的因管理不善、体制欠佳而昙花一现,悄然隐逝;而有的却硬如磐石,坚固而不可摧。之所以会出现这种反差,原因固然很多,但最关键的还应归结为企业有无核心竞争力。所谓核心竞争力,就是企业在经营过程中形成的不易被竞争对手效仿的能带来超额利润的独特的能力。它是企业在 Involved in the competition of the numerous enterprises, some due to poor management, poor system and ephemeral, quietly evanescent; while others are as hard as rock solid and indestructible. The reason why there will be such a contrast, for many reasons, but the most critical should also be attributed to whether the core competitiveness of enterprises. The so-called core competitiveness, is formed in the business process is not easy to be competitors to imitate the unique ability to bring excess profits. It is business in