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1999年2、3月份,在全国许多省市的大小商店里,消费者都能见到“L”牌(化名)的碱性电池;其包装精美,性能优良,价位也适中。但只是到了6月份,这种电池便了无踪影。“L”牌电池缘何来去如此迅忽?一、“L”电池的来源“L”电池为碱性电池,有7~#、5~#两种,包装上采取挂板装,一板两枚。名义上为成都某公司生产,实质上是购买“D”牌(化名)原电池,假以“L”品牌外包装而已。这也是国际上较流行的“OEM”(定牌加工)方式。“L”电池于
In February and March 1999, consumers were able to see “L” brand (a pseudonym) alkaline batteries in large and small stores in many provinces and cities across the country; their packaging was beautiful, their performance was good, their prices were modest. But only in June, this battery will be without a trace. “L ” brand battery come and go so fast? A, “L ” battery source “L ” battery is alkaline batteries, there are 7 ~ #, 5 ~ # two, Plate, a plate of two. Nominally for the production of a company in Chengdu, in essence, the purchase of “D ” brand (a pseudonym) the original battery, fake “L ” brand packaging only. This is also the more popular international “OEM ” (OEM) approach. “L ” battery at