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1《据掘金：未来数据处理新方向》阅读数据掘金指从已有的数据库中发现并抽取出有价值的信息和知识。所以,又叫知识发现。数据掘金技术是从大量的数据中发现隐含的、前所未知的、对决策者具有潜在价值的知识和规则。目前,在国外,这项技术被越来越广泛地应用于市场分析与预测、客户关系管理、行销活动计划、信用风险评级、天体科学研究等多种领域,甚至可以用于NBA的球员强弱分析。可以说,数据掘金正在越来越深地介入到各行各业,凡是关系到分析和处理数据的行业及领域,都有广泛的应用前景,它代表着数据处理分析的新方向。目前,国外的许多先驱企业已是言必称数据。而中国在这一项技术的学习与应用上还只是刚刚起步,因此,数据掘金技术在中国的应用空间还非常广阔。
1 “According to the Nuggets: A New Direction for Future Data Processing” Reading Data Nuggets refers to the discovery and extraction of valuable information and knowledge from existing databases. Therefore, it is also called knowledge discovery. Data Nuggets technology is the discovery of hidden, previously unknown knowledge and rules that have potential value to decision makers from a large amount of data. At present, in foreign countries, this technology is more and more widely used in various fields such as market analysis and forecasting, customer relationship management, marketing activity planning, credit risk rating, and astronomical scientific research. It can even be applied to players in the NBA. analysis. It can be said that the data nuggets are increasingly involved in all walks of life, all industries and fields related to the analysis and processing of data, have a wide range of application prospects, it represents the new direction of data processing and analysis. At present, many foreign pioneering companies have already said the data. However, China still has just started in the learning and application of this technology. Therefore, the application space for data mining technology in China is still very broad.