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广播电视充当着大众信息的传播媒介,向受众传达健康娱乐、社会新闻、时事热点等信息。播音员主持人作为广播电视节目的主持者,在文化传播领域发挥着重要的作用。在文化体制的改革与深化的推动下,对播音员主持人“一专多能”的需求明显,特别是基层播音员主持人复合型人才的紧缺,不能满足当前播音主持工作的需要。本文从分析播音主持复合型人才的基本素质要求出发,探讨当前基层广播电视台播音主持工作的现状,并提出创设播音主持复合型人才培养模式的策略,以期培养出一专多能的播音员主持人,从而更好的适应当前媒体的需求。
Radio and television act as a medium for mass information, conveying messages of health and entertainment, social news and current events to the audience. As a presenter of radio and television programs, announcer presenters play an important role in the field of cultural communication. Under the impetus of the reform and deepening of the cultural system, there is a clear demand for broadcasters’ presenters and professionals. In particular, there is a shortage of compound talents of grassroots broadcasters, which can not meet the needs of the current broadcasting presiders. Based on the analysis of the basic qualities of broadcasting talents in charge of compound talents, this article discusses the current situation of the radio and television broadcasting hosts at present, and puts forward the strategy of setting up broadcasting talents to preside over the compound talents training mode so as to cultivate a multi-skill announcer presenter , So as to better adapt to the needs of the current media.