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在中国的寿险市场上,中国人寿无疑占据着绝对的强势。66万销售队伍、2005 年保费收入1900亿,这两个数据使得中国人寿在市场上占据半壁江山。比这些数据更为重要的是,在消费者心目中,中国人寿的品牌已日趋成熟和稳定。进入2006年,中国人寿又在寿险产品宣传推广上迈开了举足轻重的一步。
In China’s life insurance market, China Life undoubtedly occupies the absolute strength. 66 million sales force, 190 billion in premium income in 2005, these two figures make China Life occupy half of the market. More important than these data, in the minds of consumers, the brand of China Life Insurance has become more mature and stable. Into 2006, China Life has taken the decisive step in the promotion of life insurance products.