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随着信息时代日新月异的发展,数字信息化时代的到来,广告创意设计教学面临着新的发展机遇。数字化正深刻地影响着世界科技、人类生存方式、全球经济和教育改革,广告创意设计教学不能错过数字化这个新的时机,更不能错过数字化的时代。随着社会的不断进步,数字化已经走进我们的生活,以数字化为先导的,多种类型的媒体并存的时代已经到来。让教学的方式方法由封闭走向开放,在数字化时代的冲击下教师和学生的界限也不再泾渭分明,完全加速了教学的进化,使教学走向健康、科学具有挑战性的发展道路。
With the rapid development of the information age and the advent of the digital information age, advertising creative design teaching is facing new opportunities for development. Digitalization is profoundly affecting the world of science and technology, the way of human existence, the global economy and education reform, advertising creative design teaching can not miss the digital new time, but also can not miss the digital era. With the continuous progress of society, digitization has come into our lives and the era of co-existence of diversified media with digitalization has come. Letting the methods and methods of teaching go from being closed to opening up, under the impact of the digital age, the boundaries between teachers and students are no longer completely different. This has completely accelerated the evolution of teaching so that teaching can lead a healthier and more challenging path of development for science.