伴随着公众社会向大众社会的转变,公众舆论研究中出现了大众舆论研究的新现象。由此,近现代以来的欧美学者围绕着公众与精英之间的关系、公众和公众舆论自身的二重特质两大问题发生了较大的争执,本文将这些争执概括为公众舆论主体问题之争。一、公众与精英之间的关系公众舆论研 With the change of public society to the mass society, there is a new phenomenon in public opinion research. Therefore, since the modern times, the European and American scholars centered on the relationship between the public and the elite, and the public and public opinion themselves have two major characteristics of the two major disputes, the paper summarizes these disputes as the main issue of public opinion . First, the relationship between the public and the elite Public opinion research