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“没有哪家公司能够离开客户而获得成功,如果没有客户,开公司就不是在做生意,而是业余爱好。”在当今激烈的市场竞争环境里,管理客户关系对于一个公司的盈利能力及长期的成功变得极为重要,为了使公司变得更加以客户为中心,那些经验丰富的经理、IT专家和市场营销高层人员都必须懂得如何同每一个客户建立起有利可图的关系,必须懂得如何在日常的管理决策中通过增加客户的价值来增加自己公司的价值。大学教授和商业领袖们已经在进行探索,在此基础上,皮泊斯
“No company can succeed without a customer, and without a customer, starting a business is not a business, it’s a hobby.” "Managing customer relationships for the profitability of a company in today’s fiercely competitive marketplace And long-term success becomes paramount, and in order for the company to become more client-focused, experienced managers, IT specialists, and marketing executives must understand how to establish a profitable relationship with each client and must Understand how to increase the value of your company by increasing the value of your customers in day-to-day management decisions. University professors and business leaders are already exploring, on this basis, Pace