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改革开放几十年来,我国的经济得到了前所未有的发展,在经济全球化背景下的全球经济中的地位也变得日益显著,我国的全国经济贸易额以及对外贸易额也在逐年呈现出上升的趋势,在这种形势下的各国经济贸易往来也在不断增加,在这个过程中,经验丰富且专业性强的商务英语外贸型人才充当着重要的角色,由此经济社会对于商务英语专业的复合型人才的需求也在进一步增加,这对于高校商务英语人才的培养来说,既是一种机遇又是一种挑战,高校在这种背景下只有紧紧抓住机遇,积极应对面临的挑战,才能进一步提高本校的商务英语专业人才质量和水平,促进商务英语教学的进步与发展。就目前的商务英语教学和跨文化差异教学的现状来说,积极引入美式教学具有重要作用。
In the past decades of reform and opening up, China’s economy has enjoyed unprecedented growth, becoming increasingly prominent in the global economy in the context of economic globalization. China’s national economic trade volume and its foreign trade volume have also been on the rise year by year Trend, economic and trade exchanges between countries in this situation are also increasing, in this process, experienced and highly professional business English foreign trade talent plays an important role, which economic and social for business English professional complex The demand for talents is also further increasing. This is not only an opportunity but also a challenge for the training of business English talents in colleges and universities. Only under such background can colleges and universities seize the opportunity and actively respond to the challenges they face. Further improve the quality and level of our business English professionals and promote the progress and development of business English teaching. For the current teaching of business English and cross-cultural differences in the status quo, the active introduction of American teaching plays an important role.