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在媒介资讯日益嘈杂的今天,受众在面对广告信息时也变得格外地没有耐心。创意人无所不用其极地凸显自己创意的同时,也让漫天盖地的广告作品亮丽得让消费者晕眩,以至于选择性地失明。
As media information becomes increasingly noisy, audiences become especially impatient in the face of advertising messages. While creative people are using their polarities to highlight their ideas, they are also making consumers’ dazzling consumers look so bright that they blind themselves blindly.