在信息时代的大背景下,网络技术的巨大变革,在给社会经济结构带来变化的同时,也潜移默化地改变着人们的生活。特别是网络营销学应运而生,将虚拟网络与现实经济紧密结合在一起,构成了全新的营销平台。而由资深电子商务专家丁奕盛所编著的《网络营销实战解析:电子商务时代的掘金策略》一书,正是作者从多年电子商务营销经验出发,有针对性地对目前及未来国内外商务营销市场,进行实证举例式的客观剖析。从直接销售 Under the background of the information age, great changes in network technology have brought about changes in the social and economic structure as well as subtly changing people’s lives. In particular, network marketing came into being, the virtual network and the real economy are closely linked together to form a new marketing platform. Written by senior e-commerce expert Ding Yisheng, “Internet Marketing Analysis: Nuggets Strategy E-commerce era,” a book, it is the author from many years of e-commerce marketing experience, targeted at the present and future of domestic and international business marketing Market, empirical analysis of the objective analysis. From direct sales