随着社会的发展,公共关系已经渗透到社会生活的各个领域。公共关系活动的作用、地位也日益突出。公共档案馆(以下简称为档案馆)作为社会的公共文化事业机构。决定着其工作更多地受到社会公众的影响和控制。这就要求档案馆建立和发展公共关系工作,取得更多社会公众的了解、信任、支持和合作。 With the development of society, public relations has infiltrated various fields of social life. The role of public relations activities, the status has become increasingly prominent. Public archives (hereinafter referred to as the Archives) as the community’s public cultural institutions. Decided that their work is more affected and controlled by the public. This requires the Archives to establish and develop public relations work and to gain more understanding, trust, support and cooperation from the public.