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搜索引擎对经济行为所产生的积极意义及相互紧密联系早已成为当今世界的共识,其相关性的研究也一直是国外学者的研究重点。2015年10月5日美国、日本等12国TPP协议达成,对于经济总量排第二位的中国的影响甚至冲击都将愈发增大。回顾过往,可以说国内对此问题的研究并非热点,历年的国家级或省部级甚至校级课题里面,相关研究也十分罕见。原因是多方面的,但仅从搜索引擎在中日两国的发展来看,无论在量和质以及深耕细分等方面,我们似乎都有着不小的差距。如何扩展搜索引擎的涵盖范围及提升搜索引擎的结构优化,以确保宏观及微观经济贸易活动的顺利有效进行,是今后急需解决的诸多重要课题之一。
The positive meaning and mutual connection of search engines to economic activities have long been the consensus in today’s world and the researches on the relevance of search engines have always been the focuses of foreign scholars. On October 5, 2015, the TPP agreements reached by 12 countries such as the United States and Japan reached even greater impacts on China, the second largest economy. Recalling the past, we can say that the domestic research on this issue is not a hot issue. In the past years, there have been very few related studies at the national, provincial, ministerial or even school level. There are many reasons for this. However, from the perspective of the development of search engines in China and Japan, there seems to be no small gap in terms of quantity, quality and subdivision. How to expand the coverage of search engines and enhance the structural optimization of search engines so as to ensure the smooth and effective conduct of macroeconomic and microeconomic trade activities is one of the many important topics that need to be resolved urgently in the future.