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网店经营能力是电子商务专业学生实践能力的重要表现,主要包括商品采购能力、网店美化能力、推广活动策划能力、推广能力、物流管理能力、数据分析能力等,这些能力可通过经营一家网店得到全面锻炼。学生经营网店是电子商务专业“工学结合”教学模式的真实体现。
Online shop management ability is an important manifestation of practical ability of e-commerce major students, including purchasing power of goods, shop beautification ability, promotion activities planning ability, promotion ability, logistics management ability, data analysis ability, which can be operated by a network Shop to get a full exercise. Student shop is e-commerce professional “combination of work and study,” the true embodiment of the teaching model.