数字并没有真正改变广告本质,改变更多的是广告价格与“何谓好广告”上,面对这些,广告从业者准备好了吗?未来会是怎样的?老实说,没有太多人知道。四网合一是必然的,但是传统媒体真的会过去吗?这有点像炒股票,Digital是 The numbers do not really change the nature of the ads, the more they change the advertising price and the “What is advertising?” In the face of these, is the advertising practitioner ready? The future will be like? To be honest, not many people know. Four-in-one is inevitable, but traditional media really will pass? This is a bit like speculation stocks, Digital is