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随着我国加入WTO,中外企业的合作与交流日渐频繁。国家对既具有扎实的英语语言知识,又掌握国际商务管理和运作知识的人才需求很迫切。因此,高校应加强商务英语专业的建设,培养合格商务英语专业人才。高校应高度重视核心课程的开设,在教学模式方面,教师应根据培养目标不断调整教学方法,通过不同的教学方法充分调动学生的学习积极性。同时,高校应不断加强实践教学。此外,开发、选取合适的优秀教材也是专业建设的重要任务。
With China’s accession to the WTO, the cooperation and exchanges between Chinese and foreign enterprises are becoming more frequent. There is an urgent need for the nation to have a solid knowledge of English language as well as a master of international business management and operations. Therefore, colleges and universities should strengthen the construction of business English major and train qualified business English professionals. Colleges and universities should attach great importance to the opening of the core curriculum. In the teaching mode, teachers should constantly adjust their teaching methods according to the training objectives and fully mobilize their enthusiasm for learning through different teaching methods. At the same time, colleges and universities should continue to strengthen their practical teaching. In addition, developing and selecting suitable excellent teaching materials is also an important task of professional construction.