当中国经济迅速成长的台风逐渐减速的时候,或许只有已经设计出自己独特的商业模式的企业才能够持续成长。海尔的“4S”模式就是一个值得研究的典范。三流的企业卖产品,二流的企业卖技术,一流的企业卖商业模式。一流的商业模式可以决定企业的产品以及技术对于利润的贡献是不是具有可持续性,而不仅是昙花一现——就如哈佛大学企业史学家钱德勒所指出的,西方500强 While the typhoon of China’s rapid economic growth is slowing down, perhaps only companies that have designed their own unique business models will continue to grow. Haier’s “4S ” model is a worthy example. Third-rate business selling products, second-rate business selling technology, first-class business selling business model. First-rate business models determine whether the contribution of a company’s products and technology to profit is sustainable, not just short-lived - as noted by Chandler, an entrepreneurial historian at Harvard University,