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台湾电影业自从经历20世纪80年代中期的“台湾电影新浪潮”洗礼后,一直处于不景气状态。为此台湾电影业者提出台湾电影要改变以导演为主导的局面,转向以市场为导向的电影制片,重视电影本身的商品属性。如果忽视电影市场,最终会导致电影的“制作”与“销售”更是完全断裂,从而出现电影制作的资金越来越少,台湾电影产业由此而逐渐衰退。但这种低迷状态到2000年后,逐渐发生了改变,到2008年,台湾电影《海角七
Taiwan’s film industry has been in a downturn since it experienced the “new wave of Taiwan’s movies” in the mid-1980s. To this end, Taiwanese filmmakers have proposed that Taiwanese films should change their director-led situation and shift to market-oriented film production, emphasizing the movie’s own product attributes. If you neglect the movie market, it will ultimately result in the film’s “production” and “sales” is more completely broken, resulting in less and less film production of funds, the film industry in Taiwan thus gradually decline. However, this downturn has gradually changed since 2000, and by 2008, Taiwan’s movie "Cape VII