近十年来,我国文化产业的发展取得了相当大的成就,众多的文化产业园区、文化产业示范基地成功建立,一大批优秀的文化产业人才脱颖而出,一系列优秀文化产品和服务为消费者接受和喜爱。北京奥运会、上海世博会、广州亚运会等一系列重大国际文化活动的成功举办,证明我国的文化软实力得到很大提升。但是,文化产业快速发展过程中也出现了一些令人担忧的现象,比如旧城改造中,用现代设计把真古董变成假古董;名人故里开发在“融文化、商业、休闲于一体”的大开发思路下 In the past ten years, the development of China’s cultural industry has made considerable achievements. A large number of cultural industry parks and cultural industry demonstration bases have been established successfully. A large number of outstanding cultural industry talents have come to the fore. A series of excellent cultural products and services have been accepted by consumers favorite. The successful hosting of a series of major international and cultural events such as the Beijing Olympic Games, the Shanghai World Expo and the Guangzhou Asian Games proves that our cultural soft power has been greatly enhanced. However, there are some worrisome phenomena in the rapid development of the cultural industry. For example, in the transformation of the old city, modern antiques are turned into fake antiques by modern design. Celebrity hometown development is based on the concept of “integrating culture, commerce and leisure into one ”The development of ideas