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随着社会生产力的发展,科学技术的进步,人们消费心理的个性化,社会产品的种类和数量越来越多。为了使这些产品在适当的时间通过适当的方式到达目标人群的手中,商业——作为连接生产领域和消费领域的流通环节,其自身的形式在不断更新,销售方式也在不断变革。这些变化首先直接作用于商品流通的最终环节——零售业,那么零售业也就必然成为流通环节中竞争最激烈的一环。中国的零售业将怎样发展变化?或许从整体的亚太地区的零售业发展趋势到具体的中国处于前沿地位的上海零售业的变化可以给我们一些启示。亚太地区零售业的发展趋势趋势一:零售业市场高度集中化、规模化从市场份额上来看,零售业近几年来在亚洲出现了相当的集中度,少数大
With the development of social productive forces, the progress of science and technology, the personalization of people’s psychology of consumption and the increasing variety and variety of social products. In order for these products to reach the target population in the right way at the right time, business - as a means of connecting the production and consumption sectors - is constantly evolving in its own form and changing in the way sales are done. These changes first of all directly affect the final stage of the circulation of goods - the retail industry, then the retail industry will inevitably become the most competitive part of circulation. How will retail development in China change? Perhaps we can get some inspiration from the overall trend of retail development in the Asia Pacific region to the specific Shanghai retail industry with a leading position in China. Trends in the Retail Industry in the Asia-Pacific Region Trend 1: Centralization and Scale-up of the Retail Market In terms of market share, the retail industry has seen considerable concentration in Asia in recent years with a few large