看范用同志的一本书名怪怪的新书:《爱看书的广告》。这句随便的话,是范用同志的人生。陈原同志过去了。他一生做书,有句话:“书印出来是为给人看。”为了更好发挥书的作用,宣传推广是当然之义。上世纪30年代,那时新文艺方兴未艾。新文艺与旧日文学目的不同,左翼作家把写作看做是民族解放伟大事业的一部分,而不是闲情逸致。作家往往就是出版者。为了在多元化的图书市场中吸引读者,都殚精竭虑作书籍广告。广告成为写作的必然继续。从鲁迅开始,在上世纪初他就为自己的书,或著、或译、或辑写广告。作为译者,对自己的书不仅内容最清楚,而且写作目的明白,广告 Watch a comrade’s book with a weird new book title: “love reading advertising.” This sentence casually, is Fan with gay life. Comrade Chen Yuan passed. His life is a book, there is a saying: “The book is printed for the people to see. ” In order to better play the role of the book, promotion is a matter of course. The 30s of last century, when the new literature and art in the ascendant. Different from the new literary and artistic aims of the old Japanese literature, the left-wing writers regarded writing as part of the great cause of national liberation instead of leisurely and carefree. Writers tend to be publishers. In order to attract readers in a diversified book market, they are desperate for book advertisements. Advertising has become an inevitable result of writing. Beginning with Lu Xun, he wrote an advertisement for his own book, book, or translation, or series at the beginning of the last century. As a translator, not only the content of his book is the most clear, and the purpose of writing to understand, advertising