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面对日趋激烈的市场竞争,企业生存发展所要面对的问题也越来越严峻。在应对市场挑战的基础上,加强企业文化的建设,在一定程度上有助于企业发展。如今属于大数据时代,当前企业发展所面对的问题和以前不同,企业文化发展会加强企业内在发展动力,提高企业竞争力,有利于应对多方挑战。
Faced with increasingly fierce market competition, the problems facing the survival and development of enterprises are also more and more serious. On the basis of coping with the market challenge, strengthening the construction of enterprise culture will help the development of the enterprise to a certain extent. Nowadays belong to the era of big data, the current problems facing the development of enterprises and previous differences, the development of enterprise culture will strengthen the internal driving force for enterprise development, improve the competitiveness of enterprises, will help meet the multi-faceted challenges.