“不管你们是做哪个行业的,真正对你们构成最大威胁的对手,一定不是现在行业内的对手,而是那些行业之外你看不到竞争者。”“破坏性创新”是克莱顿·克里斯坦森教授那本著名的《创新者的窘境》书中提到的概念。他告诉我们,创新在一个既已成功的主体中是多么难以发生。1800年代,当时世界上最盈利的企业是那 “No matter what industry you are in, the one who really poses the greatest threat to you is definitely not the rival in the industry right now, but you can not see the competitors outside of those industries.” “Destructive innovation” The notion of Professor Clayton Christensen in his famous book The Innovator’s Dilemma. He tells us how hard innovation can happen in an already successful subject. In the 1800s, the world’s most profitable business was then