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高校图书馆云服务的应用加快了数字阅读的推广。文章从高校图书馆的电子资源储备、云服务平台构建以及云服务在线虚拟人力资源三方面对高校数字阅读推广进行了分析,并构建了新型云阅读服务模式,并在此基础上提出了多元化的移动数字阅读推广策略,包括塑造移动数字阅读品牌、为读者提供规范化和长期的阅读推荐、实现移动网络互动的个性化知识服务,让读者随时随地获得高质量的阅读资源,推进云服务下移动图书馆的建设等。
The application of university library cloud service accelerates the promotion of digital reading. This article analyzes college digital reading promotion from three aspects: the electronic resource reserve of university library, the construction of cloud service platform and the online virtual human resources of cloud service, and builds a new cloud reading service mode, and on the basis of which, Mobile digital reading promotion strategy, including shaping the brand of mobile digital reading, providing readers with standardized and long-term reading recommendations, and realizing personalized knowledge services of mobile network interaction so that readers can obtain high-quality reading resources anytime, anywhere and move forward under the cloud service Library building and so on.