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本文运用比较优势和竞争优势的基本理论,修正比较和竞争优势的评价方法,并构建起旅游产业比较和竞争优势的测评体系,为比较和竞争优势理论在旅游业这样的服务贸易领域的适用性提供实证模型。
In this paper, we use the basic theory of comparative advantage and competitive advantage to revise the evaluation methods of comparative and competitive advantages and build a comparative evaluation system of tourism industry and competitive advantage. In order to compare and apply the theory of competitive advantage in the field of service trade such as tourism Provide empirical models.