沟通是人类社会发展中不变的主题,随着信息时代的来临,代表交往的社会性媒体的发展逐渐改变了人们生活,社会性网络作为对现实社会关系的延伸,开始取得人们的广泛关注,在国内,社会性媒体发展迅速,针对我国特殊情况,实现社会性媒体的本土化以迫在眉睫。 Communication is the constant theme in the development of human society. With the advent of the information age, the development of social media representing exchanges has gradually changed people’s lives. Social networks, as an extension of social relations in the real world, have begun to attract widespread public attention. In our country, the development of social media is rapid and it is imminent to address the special situation in our country and to realize the localization of social media.