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网络媒体的快速发展,现在人们获取信息的途径不断增多,如移动电视、智能手机、计算机网络等,新媒体已经成为人们获取信息以及交流沟通的主要平台。尤其是对于学生群体来说,新媒体被其广泛应用,在进行学生党建工作时,可以利用新媒体信息传输效率高特点,充分发挥信息技术优势,对传统党建工作中存在的问题进行完善,从根本上来提高党建工作效率。本文从新媒体时代高职院校党建工作分析入手,全面透视了新媒体时代高职院校党建工作实施方向,有针对性的提出了新媒体时代高职院校党建工作实施策略,对新媒体背景下高职院校党建工作研究具有一定指导意义和借鉴价值。
With the rapid development of online media, people now have more and more ways to access information, such as mobile TV, smart phones and computer networks. New media has become the main platform for people to access information and communicate with each other. Especially for student groups, the new media is widely used by them. When carrying out the work of building the student party, the new media can utilize the high efficiency of information transmission in new media, give full play to the advantages of information technology and improve the existing problems in the traditional party building work. Improve the efficiency of party building work fundamentally. Starting with the analysis of the party building in higher vocational colleges in the new media era, this paper comprehensively explores the direction of party building in higher vocational colleges in the new media era and puts forward in a targeted manner the implementation strategies of party building in higher vocational colleges in the new media era. The study of party building in higher vocational colleges has certain guiding significance and reference value.