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在市场经济改革浪潮下,企业之间的竞争日益激烈,很多企业逐渐从资金、设施、技术等方面的竞争慢慢转移到企业文化这种软实力的竞争。文章阐述了企业文化的作用以及如何建设优秀的企业文化。
Under the tide of market economy reform, the competition among enterprises is getting fiercer and fiercer. Many enterprises gradually shift their competition from capital, facilities and technology to the competition of soft power such as corporate culture. The article expounds the function of corporate culture and how to build a good corporate culture.