企业文化是企业发展战略的关键要素,是企业的灵魂所在,对企业的生死存亡起着重要的作用,因而我们要重视企业文化的建设。本文将从企业文化的构成及作用、企业文化建设中的误区、如何构建优秀的企业文化三个方面来说明企业文化的建设。 Corporate culture is a key element of an enterprise’s development strategy. It is the soul of an enterprise and plays an important role in the survival of an enterprise. Therefore, we must attach importance to the building of an enterprise culture. This article will illustrate the construction of corporate culture from three aspects: the composition and function of corporate culture, the misunderstandings in the construction of corporate culture and how to build a good corporate culture.