一提起企业文化，人们脑海中就浮现出松下幸之助、海尔张瑞敏等名字，好象这一向是大公司才干的事，小企业只忙着赚钱，或者赚的那点钱都不够扩大再生产，哪有资金和精力投入那些可有可无的事情呢?这恰恰是一个误区。一个企业的发展状大、可持续发展很可能就与企业文化建设密不 When we talk about corporate culture, the names of people like Matsushita Kosuke and Haier Zhang Ruimin appear in people’s minds. It seems that this is a big company. Small businesses are only busy making money, or the money they make is not enough to expand reproduction. What’s wrong with investing money and energy in those things that aren’t necessary? This is precisely a misunderstanding. A company’s development-like and sustainable development is likely to be closely related to the construction of corporate culture.