在全球性经济危机的影响下,我国多个行业领域受到了较为强烈的冲击。在市场的重压下,如何确保职工队伍的稳定、营造“同心聚力、共渡难关”的良好局面成为了企业宣传思想工作的主要课题。“如何做好宣传思想工作,为企业应对挑战、转型升级服务”是企业宣传思想工作者共同的思考。企业宣传思想工作面临的新形势新任务现阶段,企业宣传思想工作的中心普遍集中在应对挑战、坚定信心之上,这是企业当前所面临的生存形势决定的。市场对经济实体的冲击直接影响企业 Under the influence of the global economic crisis, many industries in our country have been hit harder. Under the heavy pressure of the market, how to ensure the stability of the workforce and create a good situation of “working together and tide over the difficulties” have become the major topics in the work of corporate publicity and ideological work. “How to do a good job propaganda and ideological work for enterprises to meet the challenges of transformation and upgrading services ” is a common thinking of business advocacy workers. The new situation facing the work of propaganda and ideological work New tasks At this stage, the center of corporate propaganda and ideological work is generally focused on coping with challenges and firming confidence. This is the current situation of survival facing the enterprise. The impact of the market on economic entities directly affects the business