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在17世纪后期,开始出现刊登政治理论、社会讽刺、戏曲评论以及有趣的街谈巷议的所谓面向一般大众的定期刊物,而且几乎全是周刊。它的先驱就是英国的艾迪生创办的《旁观者》(1672—1719)和斯梯尔主办的《闲谈者》(1672—1729)。在同一时期法国作家德诺·德·维塞创办的《马丘里·噶朗》,虽稍嫌低级,但刊载的内容却丰富有趣,拥有的读者最多。它的记者经常潜入聚集着许多人的咖啡馆或沙龙,收集各种材料。该刊不仅介绍当时流行的民间小调、时装,刊登正在上演
In the late 17th century, regular publications aimed at the general public, including political theories, social satire, drama criticisms and interesting street talkings, began to appear and were almost exclusively weekly. Its pioneers were “Bystanders” (1672-1719) founded by Edison in Britain and “Chatters” (1672-1729) sponsored by Steele. At the same time, the “Machu-Colang”, founded by the French writer Deno de Vise, is somewhat inferior in content, but its content is rich and interesting, with the most readers. Its reporters often sneak into cafes or salons where many people gather, collecting a variety of materials. The magazine not only introduced the then popular folk minor, fashion, publishing is being staged