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随着社会发展,人们审美水平整体上升,当代首饰设计必须满足人们情感化的心理需求和审美需要。研究我国楚文化之中的传统首饰设计,可以很好地实现对楚文化的传承并促进我国当代首饰设计的发展繁荣。以人们对首饰产品的心理需求为基础,通过人类心理方面的有效反应进行研究及对巴楚文化和城市品牌的相关文献查阅和比较,为进一步开展对当代首饰设计的地域性、人文性提供充分的理论背景材料支撑。通过对楚文化与当代首饰设计相结合的探索研究与分析,最终提出当代首饰设计时的参照性设计原则。
With the social development, people’s aesthetic level as a whole increased, contemporary jewelry design must meet people’s psychological needs and aesthetic needs. Studying the traditional jewelry design in Chu culture of our country can well realize the inheritance of Chu culture and promote the development and prosperity of contemporary jewelry design in our country. Based on people’s psychological needs of jewelry products, through the research on the effective response of human psychology and related literature review and comparison of Bachu culture and city brand, in order to further carry out the regional and humanistic design of contemporary jewelry design Theoretical background material support. Through the exploration and analysis of the combination of Chu culture and contemporary jewelry design, the paper puts forward the principle of reference design of contemporary jewelry design.