一、概述随着我国改革开放和国民经济信息化进程的进一步深入,我国通信行业发生了很大的变化,国内电信运营商在移动领域的竞争重点已从网络覆盖逐步转向业务竞争,纷纷开发各种移动新业务。2004年以来,由于在短信、彩信等新业务方面,各SP及合作伙伴之间业务同质化,在市场以娱乐 I. Overview As China’s reform and opening up and the further progress of the national economy informationization process, great changes have taken place in China’s telecommunications industry. The focus of competition for domestic telecom operators in the mobile field has gradually shifted from network coverage to business competition and development of various New mobile business. Since 2004, due to the homogenization of the business between SPs and partners in the new businesses such as SMS and MMS, the company has been engaged in entertainment