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桑田,广州千里马广告总经理兼创意总监。平面设计出身。1984年于广州太平洋影音公司任美术编辑,8年后离开时已是这家中国影音界的龙头单位的首席美术编辑。1992年离开太平洋开始自己创业。当时他从未踏足过广告,手中也没有一个客户,经常骑着摩托车奔波于珠江三角洲的各个城市,酸甜苦辣,一言难尽。创业13年,在桑田手中,千里马由当年的一个“麻雀”公司跨入中国最优秀的广告公司行列,并加入广州4A。主要作品包括步步高VCD、无绳电话、复读机的系列影视广告、大印象减肥茶系列影视广告等。此外,负责过的客户还包括TCL、七喜电脑、小鸭、澳柯玛、特步等国内著名企业。曾出任中国广告奖、中国优秀广告作品“IAI年鉴”奖等奖项的评委。作品先后荣获过数十个广告大奖。
Kuwata, Guangzhou Maxima advertising general manager and creative director. Graphic design background. He was an art editor at Guangzhou Pacific Audio & Video Co., Ltd. in 1984 and left the company after 8 years as the chief art editor of this leading Chinese audiovisual company. Leave the Pacific in 1992 to start their own business. At that time, he never set foot on the ad and did not have a client in his hand. He often rode motorcycles in various cities in the Pearl River Delta. 13 years in business, in the hands of Mulberry, Maxima from a “sparrow” company into the ranks of China’s best advertising company, and joined the Guangzhou 4A. Major works include backgammon VCD, cordless phones, video machines repeat video series, a series of big impression slimming tea video ads. In addition, the responsible clients include TCL, Qixi Computer, Duckling, Aucma, Xtep and other well-known domestic enterprises. Served as China Advertising Awards, China’s outstanding advertising works “IAI Yearbook” award and other judges. Works have won dozens of advertising awards.