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年末将至,回头看看,本刊以崭新的定位走向市场已有半年,“面向广告主、服务广告主”这句话由于反反复复地温习,也已泛起了亮光,这亮光照着这支队伍的前进,也照着前进的方向。而“高度”思考不知不觉中已经成了我们这支队伍的座右铭。从那时到现在,到未来,我们一如既往的对广告问题、对广告主问题高度关注、高度接触,乃至更深层次的高度思考。此外,“高度”思考还有另外一个含义,那就是关于“高度”问题的思考,何谓“高度”问题?它是广告主广告传播领域的专业问题,是广告主的核心问题,同时还是具有战略高度的问题。高度表达了企业的愿望,高度也成全了企业的变革与创新。“高度”问题是广告主及其相关利益组织生命历程中,随时都在面对的一种最深刻渴望以及最大挑战。
The end of the year approaching, look back, the magazine with a new orientation to the market for six months, “for advertisers, advertisers,” this sentence as repeatedly reviewed, it has also brought the light, the light shining The progress of this team also follows the direction of progress. The “high” thinking has unknowingly become the motto of our team. From then till now, to the future, as always, we are highly concerned about advertising issues, advertisers’ issues, highly exposed and even deeper levels of thinking. In addition, the “height” of thinking there is another meaning, that is, on the “height” of thinking, what is the “height” of the problem? It is advertisers in the field of advertising and communication professionals, is the core issue of advertisers, but also have a strategic High degree of problem. Highly expressed the wishes of enterprises, a high degree of completion of the business transformation and innovation. The issue of “heights” is one of the deepest aspirations and biggest challenges that advertisers and their related interest groups face in their lives.