浙江三门县有个养殖青蟹的农民,从前去上海卖蟹,都是不分蟹大蟹小,统统拉到上海,然而上海人“喜大厌小”,大蟹卖掉了小蟹却没人要。于是只好拉回来,不但多花了运费,而且时间长了小蟹都死在路上。吃了这个亏,他就进行了市场调查,发现问题不是出在蟹身上,而是自己没有摸清不同地方消费者的爱好。比如上海人不要的小蟹,因其肉质 Zhejiang Sanmen County has a farming crab crab farmers, went to Shanghai to sell crabs, crabs are crabs are small, all pulled to Shanghai, however, Shanghai, “hi big tired,” crabs sold a small crab Nobody wants it. So I had to pull back, not only spent more freight, and a long time the crabs are dead on the road. Ate this loss, he conducted a market survey and found that the problem is not out of the crab, but himself did not find out the preferences of consumers in different places. Such as Shanghai people do not crab, because of their fleshy