团购,作为市场营销的一种手段,近几年已得到了很多人的欢迎和使用。汽车团购则是近两年才兴起,一般有两种方式。一是许多准备买同款型或同品牌车辆的人通过网络、手机短信或电话等各种方式进行组团,组成十几人甚至几十人的团队集体去和经销商砍价,达到以优惠价格买到新车的且的。另一种则是商家推出的优惠活动,通过非主流媒体平台发布信息,对某一种指定的车型 Group buy, as a marketing tool, in recent years has been a lot of people welcome and use. Car buy is the rise of the past two years, there are generally two ways. First, many people who are ready to buy the same models or vehicles with the same brand through the Internet, SMS or telephone and other groups to form a group of dozens or even dozens of teams collective and dealers to bargain to reach the preferential price And buy a new car and. Another is the promotion activities introduced by merchants, through non-mainstream media platform to release information on a specific type of vehicle