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日本每年都对视听产品搞各种各样的排行榜,榜上有名的器材及其排列顺序不是哪些专家或什么机构主观确定的,而是来自广大消费者对产品的认同,因此它是客观的。一件产品是否能被市场和更多的消费者所接受,虽然不能排除厂商宣传推广力度和品牌知名度等因素,但根本的还在于产品自身的性能、质量(当然功能设置也是必不可少的前提因素)与物有所值(甚至物超所值)的合理价位,即所谓性/价比。笔者以为经常了解诸如此类的排行榜情况,无论对于消费者还是厂家商家都大有裨益:消费者可以从中得到选购产品的参考和启示,厂家商家可以从中了解消费者更喜欢什么样的产品,从而在开发生产、代理经销中适时作出灵活的调整。
Every year, Japan conducts a variety of charts on audio-visual products. It is objective that equipment and its ranking in the list are not subjectively determined by the experts or institutions, but rather from the consumers’ recognition of the products. . Whether a product can be accepted by the market and more consumers, although manufacturers can not rule out the promotion efforts and brand awareness and other factors, but also lies in the product’s own performance, quality (of course, the function setting is also an essential prerequisite Factors) and value for money (or even value for money) a reasonable price, the so-called sex / price ratio. I think often understand such a leader of the situation, both for consumers or manufacturers businesses are of great benefit: consumers can get the reference and inspiration for the purchase of products, manufacturers can understand from the manufacturers what consumers prefer products, which In the development and production, distribution agents in a timely manner to make flexible adjustments.