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短短一周内,IBM、Oracle、SAP 等巨头纷纷推出针对中小企业的产品和策略。厂商不停地在说,“中小企业市场将是我们要努力拓展的市场领域。这块市场增长空间也非常大……”。的确,中小企业应该高兴,因为他们在进行信息化建设时可以有更大的选择范围。然而在厂商,尤其国外厂商头脑中的中小企业和实际上的中小企业是—个概念吗?他们所提供的产品能真正适用于中小企业吗?中小企业用户希望得到的是真正适用的产品或解决方案,最怕成为厂商市场活动中的一个幌子。于是,我们做了这期碰撞,总结出了具有一定代表性的厂商和用户的观点。
Just a week, IBM, Oracle, SAP and other giants have launched for SMEs products and strategies. Manufacturers keep saying, “The SME market will be the market we are trying to expand the market space for growth is also very large ......”. Indeed, SMEs should be pleased because they can have a wider range of choices when it comes to informationalization. However, are the concepts of SMEs and virtually SMEs in the minds of firms, especially foreign firms, really applicable to the SMEs? What SME users want is a truly applicable product or solution Program, most afraid of becoming a guise in the manufacturer’s marketing activities. So, we made this collision, summed up the views of a certain representation of manufacturers and users.