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近年来,我国休闲食品的发展有喜有忧。从目前市场总量看,我国休闲食品的产值已达数千亿元,每年以高达两位数的增长幅度发展;从产业阵容上看,我国涉及休闲食品的企业也达到了10万多家,形成了以乐事、品客等国际巨头与以上好佳、喜之郎、旺旺、洽洽为代表的国内知名品牌共存的、相对成熟的市场结构;从市场消费潜力看,我国人口基数大,消费层次丰富,此外,同西方发达国家年人均休闲食品消费量2.6千克相比,我
In recent years, the development of snack foods in our country is mixed. Judging from the current total market volume, the output value of snack foods in our country has reached several hundred billion yuan and has been growing at a double-digit rate each year. From the point of view of the industry line-ups, the number of enterprises involved in snack foods in China has also reached over 100,000. Formed a relatively mature market structure with international brands such as Goodwill, Joy Lang, Want Want and Qiaqia co-existed by international giants such as musicians, merchants and customers. From the perspective of market consumption potential, China has a large population base and consumer level Rich, in addition, with the western developed countries average per capita consumption of 2.6 kg of food compared to me