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刚历经“新经济”的泡沫热潮,又见传媒舆论爆炒“心经济”。细心地拜读汇总散见于各种媒体的有关“心经济”的诸多文章,大抵是说,随着社会经济的快速发展,我们正日渐进入一个“心时代”。相对于“身时代”的人们对物质需求的追逐和迷恋,“心时代”的人们更多地表现为对心灵消费的追求,需要的是精神上的幸福和对生活的体验。为了这份精神需求的满足,人们乐意于为自己的经历、感觉、体验乃至信仰付钱。在“需求决定供给”规律的支配下,生产者为满足人们的这一系列精神需求,一系列表现文化意味的产品开始被源源不断地制造出来,供需由此交融。“心经济”就这样应运而生。
Just after the “new economy,” the bubble boom, see the media media hype “heart economy.” Carefully read the summary of scattered in various media about “heart economy” many articles, probably to say that with the rapid social and economic development, we are gradually entering a “heart”. Compared with the pursuit and the infatuation of the material needs of people in “body age ”, people in “Heart Era” are more manifested in the pursuit of spiritual consumption. What is needed is spiritual happiness and life experience. For the satisfaction of this spiritual need, people are willing to pay for their experiences, feelings, experiences and beliefs. Under the rule of “demand determines supply”, producers meet a series of spiritual needs of people. A series of culturally-meaningful products are continuously produced and supply and demand are blended. “Heart economy ” This came into being.