误区之一:没弄明白“上网做什么”。有些企业的观念中,注册域名,建立网站、发布信息似乎就是上网的全部过程和目的。不少网站建立以来永远以一样的面孔示人,甚至连企业的产品和消息都是永远凝固在那里,一两年没有变化。这类企业网站以中小企业居多,一般是远离IT技术的企业,尤其是欠发达地区,这类企业网站,这种误区表现得最为明显。造成这种误区的原因是企业完全没有意识到上网干什么,属于跟风一族。 Misunderstanding one: did not understand “what to do online.” The concept of some companies, register domain names, create websites, publish information seems to be the whole process of Internet access and purpose. Since the establishment of many websites, they have always shown their faces with the same face. Even the products and information of the enterprises are always frozen there for a year or two. Most of these enterprises to SMEs, generally away from IT technology companies, especially in less developed areas, such corporate websites, this error is most obvious. The reason for this misunderstanding is that enterprises do not fully realize what the Internet, belong to follow suit.