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前进策略&零点调查即将发布的《2005零点中国公众医疗服务指数年度报告》以量化的方式清晰的描绘出了中国公众对医疗服务形象。报告指出, 2005年公众对中国医疗服务的总体水平评价不高,究其背后的原因,医院资源配置改善不明显,医疗服务广告的行政管理水平不高以及“医疗服务”的差异化服务方向不明确是其中三个最主要的问题。
The forthcoming “2005 Zero China Public Health Service Index Annual Report” to be published in the Advance Strategy & Zero Survey clearly describes the Chinese public’s image of medical services in a quantitative manner. The report pointed out that in 2005, the general public evaluated the overall level of medical services in China. The reason behind this is that the improvement of hospital resource allocation is not obvious, the administrative management level of medical service advertisements is not high, and the differentiated service direction of “medical services” is not Clearly is the three most important issues.