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根据央视索福瑞的统计:《穿越长江.黄鹤楼神奇魔幻夜》全国32城市组收视率达到了1.385,市场份额5.14,居全国同时段第二,创造了同时段节目收视的历史高位;武汉收视率达到了湖北卫视收视历史上从未有过的12.549,居同时段第一位;卫视频道整体收视率更是冲上了全天排名第三的历史最佳成绩。为全面展现李宁穿越长江的精彩瞬间,编导组煞费苦心,给活动设置了两条互相推动的故事线索,设计并召集了庞大的主持团队,策划组织了演播大厅、黄鹤楼、龟山塔三个演出场地;组合了中央、省市各级新闻媒体资源,采取了广电、纸媒、平面、网络、户外等各种宣传形式,集中力量,对节目进行了全面的宣传炒作。
According to CCTV Sofitel’s statistics: “across the Yangtze River. Yellow Crane Tower Magic Magic Night” 32 city group ratings reached 1.385, the market share of 5.14, ranking second in the country at the same time, creating the same period of high ratings for program viewing; Wuhan TV ratings reached 12.549 in the history of Hubei TV viewing has never been, ranking first in the same period; TV channel overall ratings is rushed to the day ranked third in the history of the best results. In order to fully demonstrate Li Ning’s wonderful moments across the Yangtze River, the director group worked painstakingly to set up two clues for each other to promote the event. He designed and convened a large host team to organize and organize the studio, the Yellow Crane Tower and the Kameyama Tower Performance venues; combination of the central, provincial and municipal news media resources at all levels, adopted the radio and television, paper, print, network, outdoor and other forms of publicity, focus on the program conducted a comprehensive publicity hype.