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在省级卫视的激烈竞争中,天津卫视紧扣自身实际,以公司化的运营模式,在短时间内完成平台价值的提升与跨越式的发展,迎来了飞速奔跑的关键时期。高收视的首轮大剧播映,高质量的节目创新能力,多渠道的网台联动整合营销模式,高性价比的广告投放平台,帮助天津卫视一步一个脚印迈入领先卫视的行列。2012-2013年,卫视排名跌宕起伏,各大卫视频繁创新,天津、东方等新锐卫视崛起,各平台力量此消彼长,
In the fierce competition of provincial satellite TV, Tianjin Satellite TV closely linked to its own reality, the corporatization of the business model in a short period of time to complete the platform to enhance the value and leaps and bounds, ushered in the critical period of rapid running. High ratings of the first round of drama, high-quality program innovation, multi-channel network integration linked marketing model, cost-effective advertising platform to help Tianjin TV step by step into the ranks of leading TV. 2012-2013, the ups and downs of the TV rankings, frequent major satellite TV innovation, Tianjin, the East and other cutting-edge satellite rise, the power of each platform to shift,