会展人才教育是当今教育中的一枝新秀,为促进我国会展业的健康合理发展,实现品牌化、国际化的会展经济发展目标,对会展人才培养就要依循其行业特点,根据教育规律对其进行科学合理定位,以市场需求为导向,结合行业发展趋势,制订注意专业教育和学生就业的前瞻性、可持续性的培养目标。 Exhibition talent education is a rookie in today’s education. In order to promote the healthy and rational development of China’s exhibition industry and achieve the development goals of branding and international convention economy, we must follow the characteristics of its industry and educate its personnel according to the laws of education Scientific and rational positioning, market demand-oriented, combined with the development trend of the industry, formulate attention to professional education and employment of students forward-looking, sustainable training objectives.