近些年,为推动文化事业的繁荣和发展,中国政府出台了一系列着力推进文化事业领域改革的政策。然而,作为文化建设体系重要行业之一的文艺表演,其发展却明显不能满足社会期望,并突出表现在文艺表演的票价“虚高”上。究其原因,则是多方面的,如政府对文艺表演补贴机制不健全、文艺表演行业税费较高、文艺表演团体获得的社会资助太少、制作宣传成本及演员酬金不合理、终端消费市场缺乏规范等。美国的文艺表演行业,以间接管理和非营利化为基础,更为成熟和规范,其经验可以为中国所借鉴,帮助中国寻求一条改革文艺表演行业的正确路径。 In recent years, in order to promote the prosperity and development of cultural undertakings, the Chinese government has promulgated a series of policies aimed at promoting reforms in the field of cultural undertakings. However, as one of the important industries in the system of cultural construction, its development has obviously failed to meet the expectations of the society and has been prominently shown in the fare of literary performances. There are many reasons for this. For instance, government subsidies for theatrical performances are not well-established, levies and taxes are high in the theatrical and entertainment industries, the social assistance received by the performing arts groups is too small, the promotion costs are not justified and the remuneration for the actors is unreasonable. The terminal consumer market Lack of norms and so on. The art performance industry in the United States, based on indirect management and nonprofit, is more mature and regulated. Its experience can help China learn from it and help China seek a correct path for the reform of the art performance industry.