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无论是从迅猛发展的广播电视实践对理论研究提出的需求,还是从广播电视研究与社会学、政治学、心理学等同样是改革开放后重新发展起来的其他社会人文科学发展相比较,广播电视研究的现状并不令人满意。造成这一状况的原因很多,但对广播电视研究的方法论不够重视和研究滞后,是重要的原因。本文对广播电视研究的方法论、广播电视研究的理论结构、广播电视研究的理论起点和研究路径等问题进行了初步的探讨。
Whether it is from the rapid development of radio and television practice of theoretical research put forward the demand, or from the radio and television research and sociology, political science, psychology is also reform and opening up again after the development of other social and humanities science compared to the development of radio and television The current status of research is not satisfactory. There are many reasons for this situation, but not enough emphasis on the methodology of radio and television research and lagging research are the important reasons. This paper discusses the methodology of radio and television research, the theoretical structure of radio and television research, the theoretical starting point and research path of radio and television research.